invest in a new gTLD SOON and Protect your BRAND
New gTLDs are new option if you cannot find that perfect domain name because someone else already registered .com, .co.uk or .net. Now these are being grabbed very fast too. So, you better hurry up and find one before they all go. New generic domain names are more memorable and if you can find the right one, it will describe what you do. Here are some samples.
.photography, .florist, .shop ….
When it comes to ranking, although new gTLDs look more attractive for search engines, John Mueller of Google explains new gTLDs will be treated same as other gTLDs like .com, .co.uk. However, we must realise that these are new domains and it may take some time for Google to rank them. That said, if you point the new gTLD for a website which is already optimised within Google recommendations and already ranking well using a commonly known TLD similar to .com or .co.uk, re-ranking may be quicker. READ MORE…